This is the poster I design for 3 artists’ performance in xindanwei on 16th March as an upcoming events. I also guarantee the marketing and media relation in this campaign.  The 3 artists are ivo bol, Yin yi and Zhang xian. I capture the music sense quote from the ivo bol blog as follows:

I magnify the atmosphere of lost and found sounds in my compositions; I am looking for beautiful little details that will flourish in a new sound world. Rich, layered and organic patterns contrast in my music with minimal and bare structures.

One thing that inspired me to compose was a visit to a hiphop producer, I was intrigued by the way he could build musical structures with his sampler. I became increasingly interested in sampling, electronic music, electroacoustic music and sound design

So here is the inspiration: to search for the lost and found sounds and restructure them. Then I need to transform that feeling into image. Luckiy I met a guy at xindanwei last Saturday. His name is Dai Mouyu and I am so inspired by his portfolio which reflects the his sensational view of nature and life. By the way his drawing style is fiercely artistic and oriental.

So I combine the music conception of Ivo Bol  and the drawing style of Dai Yumeng into that poster design.

This is the interior visual identity I design for xindanwei. It’s the first load. there may be more in near future. The integration of community visual image is very important, which can help people easily recognize the architecture function. This kind of cognition is also very important for the coworking place like xindanwei. I’ve got lot of inspiration from iconwerk

This is the first week I join in xindanwei. It’s a co-working space and creative community in Shanghai,China. My job title is space host covering lots of stuff including space administration, marketing and planning. This job sounds like belonging to the category of business but I wanna do all the stuff from the perspective of design. For example all the forms and visual sign here would be redesigned and made into a one identity. The FAQ part of this community should be added.

Apart from that, the procedure of how to enter a community and how to get involved should be well designed. There are lots of excellent case studies in the area of social entrepreneurship and community building. here i suggest one http://www.enterpriseuk.org/community all the information in structure is very clear. I think it needs patience to organize the logic and that’s what i am doing now.